Amor Mío
Naming/Brand Identity.
Client: Amor Mío.
It started with a definition of the values of the brand and with a brain storming of possible namings. Once the client chose the one, the brand was born. We felt that Amor Mío should be a mix of a naif and modern bride.
Naming/Brand Identity.
Client: Amor Mío.
Defining the problem:
This was a start up project. The client wanted to create a wedding portal about news and trends for the future brides but didn't know how to start selling her idea.
It started with a definition of the values of the brand and with a brain storming of possible namings. Once the client chose the one, the brand was born. We felt that Amor Mío should be a mix of a naif and modern bride.
